Marketing Guru Seth Godin posted a list in his blog tonight titled – The 8 Free Things Every Site Should Do. (he also made a Squidoo lens for it) He includes 3 rules:
Rule #1: If you have a site, you want more traffic.
Rule #2: You don’t have enough money to buy as much traffic as you need.
Rule #3: You’ve already made your site as compelling as you know how to.
His list is a little technical for the average real estate professional so I figured I would post my own.
The 8 Free Things Every Site Should Do (in no particular order)
1. Post listing to Craigslist.org with a hyperlink back to your website
2. Build a Squidoo lens (here’s mine)
3. Issue a Press Release
4. Google Analytics – signup, monitor your sites progress
5. Comment on other blogs with a link back to your site (good quality comments, don’t comment just to do it)
6. Write a blog
7. Add a signature to your email that contains your web address (emails tend to get forwarded all over the place)
8. Signup for and participate in ActiveRain.com
9/26/2006 at 2:35 pm
I thought this was probably the most usefull blog I have seen published in some time. Thank
you. I have already added the google analytics feature and signed up with activerain.com .
I look forward to more usefull information like this to come. Adam.
9/26/2006 at 3:01 pm
Hi Adam,
Great news. Glad you like it. There is lots more to come.
S
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9/27/2006 at 1:39 pm
I already do all of the above except for Squidoo. What is the big benefit of Squidoo?
9/27/2006 at 2:34 pm
Hi Brad,
Check out http://blog.ubertor.com/?p=355
This is what Squidoo’s site says “Lenses have huge credibility with search engines, so your lens can help your other sites rise to the top of Google searches.â€
It does drive traffic for us, more from Yahoo so far but we are still testing it. Also, Seth posted some comments in the post that might help you as well.
Thanks
Steve
9/28/2006 at 11:31 am
Great Blog Steve. The tip (from the Eight Free Things Every Site Should Do bit) regarding Squidoo was much appreciated and taken fully to heart – http://www.squidoo.com/GreenerHomes/
Keep up the good work!
James Rodgers
GreenerHomes.ca
778 772 8979
info@greenerhomes.ca
Dexter Associates Realty
1/24/2008 at 2:48 pm
Seth,
Thanks for the post. I am in the process of building my online presence a lot an have taken on all 8 points you bring up. I am still needing to do 2-3 of these but I will get there. It seems that others whe are doing this are doing what is needed.
Good luck with all.
kevin schmidtchen
http://www.santabarbararealestatevoice.com