Our friends at Inman News (a large real estate news source) have noticed us again… here is what they had to say:
New acronym for real estate
“Blog” is one of those words that grew out of modding two words together: Web and log, for blog. But “blog” also has become an acronym for some real estate brokers and agents who’ve been using the publishing tool to create fresh content for consumers on their Web sites. According to Steve Jagger, founding partner of Combustion Labs Media, “blog” in the real estate community his company serves has come to stand for “Better Listings On Google” because the ever-changing fresh content scores the agents higher spots on Google’s search results.
–Jessica Swesey, Inman News Inman Blog